@inproceedings{CHI-2015-HouL,
	author        = "Youyang Hou and Cliff Lampe",
	booktitle     = "{Proceedings of the 33rd ACM SIGCHI Conference on Human Factors in Computing Systems}",
	doi           = "10.1145/2702123.2702557",
	isbn          = "978-1-4503-3145-6",
	pages         = "3107--3116",
	publisher     = "{ACM}",
	title         = "{Social Media Effectiveness for Public Engagement: Example of Small Nonprofits}",
	year          = 2015,
}