Azin Ashkan, Charles L. A. Clarke
Modeling browsing behavior for click analysis in sponsored search
CIKM, 2012.
@inproceedings{CIKM-2012-AshkanC, author = "Azin Ashkan and Charles L. A. Clarke", booktitle = "{Proceedings of the 21st ACM International Conference on Information and Knowledge Management}", doi = "10.1145/2396761.2398563", isbn = "978-1-4503-1156-4", pages = "2015--2019", publisher = "{ACM}", title = "{Modeling browsing behavior for click analysis in sponsored search}", year = 2012, }