@inproceedings{ECIR-2016-WangYZ,
	author        = "Jun Wang 0012 and Shuai Yuan 0002 and Weinan Zhang 0001",
	booktitle     = "{Proceedings of the 38th European Conference on Information Retrieval Research: Advances in Information Retrieval}",
	doi           = "10.1007/978-3-319-30671-1_89",
	isbn          = "978-3-319-30670-4",
	pages         = "897--901",
	publisher     = "{Springer}",
	title         = "{Real-Time Bidding Based Display Advertising: Mechanisms and Algorithms}",
	year          = 2016,
}