@inproceedings{ICEIS-1999-Zineldin,
	author        = "Mosad Zineldin",
	booktitle     = "{Proceedings of the First International Conference on Enterprise Information Systems}",
	pages         = "550--562",
	title         = "{Beyond Relationship Marketing-Technologicalship Marketing: Relationship Marketing Based on Technology}",
	year          = 1999,
}