Georg Peters, Vasily Andrianov
On the Helpfulness of Product Reviews — An Analysis of Customer-to-Customer Trust on eShop-Platforms
ICEIS, 2009.
@inproceedings{ICEIS-SAIC-2009-PetersA,
author = "Georg Peters and Vasily Andrianov",
booktitle = "{Proceedings of the 11th International Conference on Enterprise Information Systems, Volume 4: SAIC}",
isbn = "978-989-8111-87-6",
pages = "41--46",
title = "{On the Helpfulness of Product Reviews — An Analysis of Customer-to-Customer Trust on eShop-Platforms}",
year = 2009,
}