Segmentation-based modeling for advanced targeted marketing
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Chidanand Apté, E. Bibelnieks, Ramesh Natarajan, Edwin P. D. Pednault, Fateh Tipu, Deb Campbell, Bryan Nelson
Segmentation-based modeling for advanced targeted marketing
KDD, 2001.

KDD 2001
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@inproceedings{KDD-2001-ApteBNPTCN,
	acmid         = "502512.502573",
	author        = "Chidanand Apté and E. Bibelnieks and Ramesh Natarajan and Edwin P. D. Pednault and Fateh Tipu and Deb Campbell and Bryan Nelson",
	booktitle     = "{Proceedings of the Seventh International Conference on Knowledge Discovery and Data Mining}",
	isbn          = "1-58113-391-X",
	pages         = "408--413",
	publisher     = "{ACM}",
	title         = "{Segmentation-based modeling for advanced targeted marketing}",
	year          = 2001,
}

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