@inproceedings{RecSys-2010-Gutschmidt,
	author        = "Anne Gutschmidt",
	booktitle     = "{Proceedings of the Fourth Conference on Recommender Systems}",
	doi           = "10.1145/1864708.1864777",
	isbn          = "978-1-60558-906-0",
	pages         = "321--324",
	publisher     = "{ACM}",
	title         = "{An approach to situational market segmentation on on-line newspapers based on current tasks}",
	year          = 2010,
}