@inproceedings{RecSys-2013-ZhangWCZ,
	author        = "Weinan Zhang and Jun Wang and Bowei Chen and Xiaoxue Zhao",
	booktitle     = "{Proceedings of the Seventh Conference on Recommender Systems}",
	doi           = "10.1145/2507157.2507167",
	isbn          = "978-1-4503-2409-0",
	pages         = "229--236",
	publisher     = "{ACM}",
	title         = "{To personalize or not: a risk management perspective}",
	year          = 2013,
}