Wanhong Xu, Eren Manavoglu, Erick Cantú-Paz
Temporal click model for sponsored search
SIGIR, 2010.
@inproceedings{SIGIR-2010-XuMC, author = "Wanhong Xu and Eren Manavoglu and Erick Cantú-Paz", booktitle = "{Proceedings of the 33rd International ACM SIGIR Conference on Research and Development in Information Retrieval}", doi = "10.1145/1835449.1835470", isbn = "978-1-4503-0153-4", pages = "106--113", publisher = "{ACM}", title = "{Temporal click model for sponsored search}", year = 2010, }