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XHTML 1.0 W3C Rec
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Travelled to:
1 × Australia
1 × China
Collaborated with:
K.Lee B.Orten A.Dasdan J.Xu H.Qi Q.Lu
Talks about:
campaign (1) advertis (1) display (1) convers (1) erform (1) effect (1) smart (1) optim (1) onlin (1) estim (1)

Person: Wentong Li

DBLP DBLP: Li:Wentong

Contributed to:

KDD 20152015
KDD 20122012

Wrote 2 papers:

KDD-2015-XuLLQL #effectiveness #online #optimisation
Smart Pacing for Effective Online Ad Campaign Optimization (JX, KcL, WL, HQ, QL), pp. 2217–2226.
KDD-2012-LeeODL
Estimating conversion rate in display advertising from past erformance data (KcL, BO, AD, WL), pp. 768–776.

Bibliography of Software Language Engineering in Generated Hypertext (BibSLEIGH) is created and maintained by Dr. Vadim Zaytsev.
Hosted as a part of SLEBOK on GitHub.