@inproceedings{KDD-2018-JauvionG,
	author        = "Grégoire Jauvion and Nicolas Grislain",
	booktitle     = "{Proceedings of the 24th International Conference on Knowledge Discovery and Data Mining}",
	doi           = "10.1145/3219819.3219877",
	pages         = "416--424",
	publisher     = "{ACM}",
	title         = "{Optimal Allocation of Real-Time-Bidding and Direct Campaigns}",
	year          = 2018,
}