Audience Size Forecasting: Fast and Smart Budget Planning for Media Buyers
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Yeming Shi, Claudia Perlich, Rod Hook, Wickus Martin, Melinda Han Williams, Justin Moynihan, Patrick McCarthy, Peter Lenz, Reka Daniel-Weiner, Roger Cost
Audience Size Forecasting: Fast and Smart Budget Planning for Media Buyers
KDD, 2018.

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@inproceedings{KDD-2018-ShiPHMWMMLDC,
	author        = "Yeming Shi and Claudia Perlich and Rod Hook and Wickus Martin and Melinda Han Williams and Justin Moynihan and Patrick McCarthy and Peter Lenz and Reka Daniel-Weiner and Roger Cost",
	booktitle     = "{Proceedings of the 24th International Conference on Knowledge Discovery and Data Mining}",
	doi           = "10.1145/3219819.3219893",
	pages         = "744--753",
	publisher     = "{ACM}",
	title         = "{Audience Size Forecasting: Fast and Smart Budget Planning for Media Buyers}",
	year          = 2018,
}

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