Achir Kalra, Chong Wang, Cristian Borcea, Yi Chen 0001
Reserve Price Failure Rate Prediction with Header Bidding in Display Advertising
KDD, 2019.
@inproceedings{KDD-2019-KalraWB0,
author = "Achir Kalra and Chong Wang and Cristian Borcea and Yi Chen 0001",
booktitle = "{Proceedings of the 25th International Conference on Knowledge Discovery and Data Mining}",
doi = "10.1145/3292500.3330729",
isbn = "978-1-4503-6201-6",
pages = "2819--2827",
publisher = "{ACM}",
title = "{Reserve Price Failure Rate Prediction with Header Bidding in Display Advertising}",
year = 2019,
}
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