@inproceedings{KDD-2012-0002L,
	author        = "Amit Goyal and Laks V. S. Lakshmanan",
	booktitle     = "{Proceedings of the 18th International Conference on Knowledge Discovery and Data Mining}",
	doi           = "10.1145/2339530.2339731",
	isbn          = "978-1-4503-1462-6",
	pages         = "1294--1302",
	publisher     = "{ACM}",
	title         = "{RecMax: exploiting recommender systems for fun and profit}",
	year          = 2012,
}