Alireza Faed, Afsaneh Ashouri, Chen Wu
The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM
KMIS, 2010.
@inproceedings{KMIS-2010-FaedAW,
author = "Alireza Faed and Afsaneh Ashouri and Chen Wu",
booktitle = "{Proceedings of the Second International Conference on Knowledge Management and Information Sharing}",
isbn = "978-989-8425-30-0",
pages = "113--120",
publisher = "{SciTePress}",
title = "{The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM}",
year = 2010,
}











