Evaluation of prediction models for marketing campaigns
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Saharon Rosset, Einat Neumann, Uri Eick, Nurit Vatnik, Yizhak Idan
Evaluation of prediction models for marketing campaigns
KDD, 2001.

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@inproceedings{KDD-2001-RossetNEVI,
	acmid         = "502512.502581",
	author        = "Saharon Rosset and Einat Neumann and Uri Eick and Nurit Vatnik and Yizhak Idan",
	booktitle     = "{Proceedings of the Seventh International Conference on Knowledge Discovery and Data Mining}",
	isbn          = "1-58113-391-X",
	pages         = "456--461",
	publisher     = "{ACM}",
	title         = "{Evaluation of prediction models for marketing campaigns}",
	year          = 2001,
}

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