@inproceedings{STOC-2012-GoyalK,
	author        = "Sanjeev Goyal and Michael Kearns",
	booktitle     = "{Proceedings of the 44th Annual ACM Symposium on Theory of Computing}",
	doi           = "10.1145/2213977.2214046",
	isbn          = "978-1-4503-1245-5",
	pages         = "759--774",
	publisher     = "{ACM}",
	title         = "{Competitive contagion in networks}",
	year          = 2012,
}