Stem construal$ (all stems)
2 papers:
- SCSM-2014-Biocca #behaviour
- Connected to My Avatar: — Effects of Avatar Embodiments on User Cognitions, Behaviors, and Self Construal (FB), pp. 421–429.
- HIMI-D-2013-KaoW #complexity
- The Right Level of Complexity in a Banner Ad: Roles of Construal Level and Fluency (CTK, MYW), pp. 604–613.