@inproceedings{DiGRA-2003-McGonigal,
	author        = "Jane McGonigal",
	booktitle     = "{Proceedings of the Second Digital Games Research Conference: Level Up}",
	ee            = "http://www.digra.org/digital-library/publications/a-real-little-game-the-pinocchio-effect-in-pervasive-play/",
	title         = "{A Real Little Game: The Pinocchio Effect in Pervasive Play}",
	year          = 2003,
}