Konstantin Salomatin, Tie-Yan Liu, Yiming Yang
A unified optimization framework for auction and guaranteed delivery in online advertising
CIKM, 2012.
@inproceedings{CIKM-2012-SalomatinLY, author = "Konstantin Salomatin and Tie-Yan Liu and Yiming Yang", booktitle = "{Proceedings of the 21st ACM International Conference on Information and Knowledge Management}", doi = "10.1145/2396761.2398561", isbn = "978-1-4503-1156-4", pages = "2005--2009", publisher = "{ACM}", title = "{A unified optimization framework for auction and guaranteed delivery in online advertising}", year = 2012, }