Cheng Li, Yue Lu, Qiaozhu Mei, Dong Wang, Sandeep Pandey
Click-through Prediction for Advertising in Twitter Timeline
KDD, 2015.
@inproceedings{KDD-2015-LiLMWP,
author = "Cheng Li and Yue Lu and Qiaozhu Mei and Dong Wang and Sandeep Pandey",
booktitle = "{Proceedings of the 21st International Conference on Knowledge Discovery and Data Mining}",
doi = "10.1145/2783258.2788582",
isbn = "978-1-4503-3664-2",
pages = "1959--1968",
publisher = "{ACM}",
title = "{Click-through Prediction for Advertising in Twitter Timeline}",
year = 2015,
}
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