@inproceedings{SIGMOD-2003-Colliat,
	author        = "George Colliat",
	booktitle     = "{Proceedings of the 31st ACM SIGMOD International Conference on Management of Data}",
	ee            = "http://www.acm.org/sigmod/sigmod03/eproceedings/papers/ind00.pdf",
	isbn          = "1-58113-634-X",
	pages         = "636",
	publisher     = "{ACM}",
	title         = "{Data Management Challenges in CRM}",
	year          = 2003,
}