8 papers:
HCI-AS-2014-Hussain #data mining #mining- Getting the Most from CRM Systems: Data Mining in SugarCRM, Finding Important Patterns (QH), pp. 693–699.
ICEIS-v2-2014-Kupper #approach #research #social- Measuring the Success of Social CRM — First Approach and Future Research (TK), pp. 573–582.
KMIS-2010-FaedAW #trust- The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM (AF, AA, CW), pp. 113–120.
- HIMI-DIE-2009-HorvathLK #analysis #approach #data mining #mining #usability
- Usability Analyses of CRM Systems in Call Centers: The Data Mining Approach (ÁH, LL, AK), pp. 40–48.
KDD-2009-BhattacharyaGGVAE- Enabling analysts in managed services for CRM analytics (IB, SG, AG, AV, JA, KE), pp. 1077–1086.
- ICEIS-v2-2004-BangDHD #concept #data mining #effectiveness #framework #knowledge base #mining #segmentation
- Data Mining of CRM Knowledge Bases for Effective Market Segmentation: A Conceptual Framework (JB, ND, LH, RRD), pp. 335–342.
SIGMOD-2003-Colliat #challenge #data transformation- Data Management Challenges in CRM (GC), p. 636.
- KDD-T-2001-GallantPT #data mining #mining #web
- Value-based data mining and web mining for CRM (SG, GPS, MT), pp. 325–390.
