@inproceedings{SPLC-2007-TischerMKG,
	author        = "Christian Tischer and Andreas Müller and Markus Ketterer and Lars Geyer",
	booktitle     = "{Proceedings of the 11th International Software Product Line Conference}",
	doi           = "10.1109/SPLINE.2007.20",
	pages         = "269--274",
	publisher     = "{IEEE Computer Society}",
	title         = "{Why does it take that long? Establishing Product Lines in the Automotive Domain}",
	year          = 2007,
}