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Travelled to:
1 × Singapore
1 × USA
1 × United Kingdom
Collaborated with:
A.Z.Broder E.Gabrilovich V.Josifovski L.Riedel M.Fontoura F.Radlinski S.Pandey M.Aly A.Bagherjeiran A.O.Hatch A.Ratnaparkhi M.Zinkevich
Talks about:
target (2) search (2) relev (2) substitut (1) feedback (1) behavior (1) approach (1) advertis (1) revenu (1) queri (1)

Person: Peter Ciccolo

DBLP DBLP: Ciccolo:Peter

Contributed to:

CIKM 20112011
CIKM 20082008
SIGIR 20082008

Wrote 3 papers:

CIKM-2011-PandeyABHCRZ #behaviour #learning #what
Learning to target: what works for behavioral targeting (SP, MA, AB, AOH, PC, AR, MZ), pp. 1805–1814.
CIKM-2008-BroderCFGJR #feedback #using #web
Search advertising using web relevance feedback (AZB, PC, MF, EG, VJ, LR), pp. 1013–1022.
SIGIR-2008-RadlinskiBCGJR #approach #optimisation #query
Optimizing relevance and revenue in ad search: a query substitution approach (FR, AZB, PC, EG, VJ, LR), pp. 403–410.

Bibliography of Software Language Engineering in Generated Hypertext (BibSLEIGH) is created and maintained by Dr. Vadim Zaytsev.
Hosted as a part of SLEBOK on GitHub.