@inproceedings{CHI-2012-YeeDSN,
	author        = "Nick Yee and Nicolas Ducheneaut and Han-Tai Shiao and Les Nelson",
	booktitle     = "{Proceedings of the 30th ACM SIGCHI Conference on Human Factors in Computing Systems}",
	doi           = "10.1145/2207676.2208683",
	isbn          = "978-1-4503-1015-4",
	pages         = "2811--2814",
	publisher     = "{ACM}",
	title         = "{Through the azerothian looking glass: mapping in-game preferences to real world demographics}",
	year          = 2012,
}