Travelled to:1 × USA
Collaborated with:C.Lorenzo M.À.Gomes J.García
Talks about:respons (1) environ (1) effect (1) consum (1) onlin (1) music (1) motiv (1) hedon (1) site (1) shop (1)
Person: Alejandro Mollá
DBLP: Moll=aacute=:Alejandro
Contributed to:
2005Wrote 1 papers:
- ICEIS-v5-2005-LorenzoGMG #music #online #web
- Hedonic Motivations in the Web Site: Effects of Music on Consumer Responses in an Online Shopping Environment (CL, MÀG, AM, JG), pp. 59–66.