BibSLEIGH
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Travelled to:
1 × France
Collaborated with:
D.Sculley S.Basu R.J.Bayardo
Talks about:
advertis (1) sponsor (1) predict (1) search (1) bounc (1) rate (1)

Person: Robert G. Malkin

DBLP DBLP: Malkin:Robert_G=

Contributed to:

KDD 20092009

Wrote 1 papers:

KDD-2009-SculleyMBB #predict
Predicting bounce rates in sponsored search advertisements (DS, RGM, SB, RJB), pp. 1325–1334.

Bibliography of Software Language Engineering in Generated Hypertext (BibSLEIGH) is created and maintained by Dr. Vadim Zaytsev.
Hosted as a part of SLEBOK on GitHub.