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Travelled to:
1 × USA
Collaborated with:
M.Malheiros C.Jennett S.Brostoff M.A.Sasse
Talks about:
advertis (1) comfort (1) person (1) effect (1) accept (1) studi (1) media (1) close (1) rich (1) too (1)

Person: Snehalee Patel

DBLP DBLP: Patel:Snehalee

Contributed to:

CHI 20122012

Wrote 1 papers:

CHI-2012-MalheirosJPBS #case study #effectiveness #personalisation
Too close for comfort: a study of the effectiveness and acceptability of rich-media personalized advertising (MM, CJ, SP, SB, MAS), pp. 579–588.

Bibliography of Software Language Engineering in Generated Hypertext (BibSLEIGH) is created and maintained by Dr. Vadim Zaytsev.
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