17 papers:
HT-2015-HeimbachSSH #empirical #facebook #network #online #social #twitter- Content Virality on Online Social Networks: Empirical Evidence from Twitter, Facebook, and Google+ on German News Websites (IH, BS, TS, OH), pp. 39–47.
VLDB-2015-AslayLB0L #social- Viral Marketing Meets Social Advertising: Ad Allocation with Minimum Regret (ÇA, WL, FB, AG, LVSL), pp. 822–833.
SAC-2015-MochalovaN #multi- Multi-stage seed selection for viral marketing (AM, AN), pp. 1181–1183.
- VLDB-2014-XieZMXL #named #online #realtime
- CLEar: A Real-time Online Observatory for Bursty and Viral Events (RX, FZ, HM, WX, CL), pp. 1637–1640.
CHI-2013-RazaHTPRSR #speech- Job opportunities through entertainment: virally spread speech-based services for low-literate users (AAR, FuH, ZT, MP, SR, US, RR), pp. 2803–2812.
ICML-c2-2013-YangZ #process- Mixture of Mutually Exciting Processes for Viral Diffusion (SHY, HZ), pp. 1–9.
KDD-2013-LuB0L #perspective- The bang for the buck: fair competitive viral marketing from the host perspective (WL, FB, AG, LVSL), pp. 928–936.
- HT-2012-DinhNT #effectiveness #network #question #social
- Cheap, easy, and massively effective viral marketing in social networks: truth or fiction? (TND, DTN, MTT), pp. 165–174.
CIKM-2012-YangLCYH #network #on the #social- On bundle configuration for viral marketing in social networks (DNY, WCL, NHC, MY, HJH), pp. 2234–2238.
MSR-2011-Whitehead #data mining #game studies #mining #what- Fantasy, farms, and freemium: what game data mining teaches us about retention, conversion, and virality (keynote abstract) (JW), p. 1.
SIGAda-2011-RosenMT #ada #how- How to make Ada go “viral” (JPR, BM, STT), pp. 35–36.
- CHI-2010-SambasivanCT #community #low cost #named
- ViralVCD: tracing information-diffusion paths with low cost media in developing communities (NS, EC, KT), pp. 2607–2610.
- KDD-2010-ChenWW #network #scalability #social
- Scalable influence maximization for prevalent viral marketing in large-scale social networks (WC, CW, YW), pp. 1029–1038.
- HT-2008-LeeBG #community #ranking #similarity #using
- Extracting and ranking viral communities using seeds and content similarity (HCL, AB, LG), pp. 139–148.
CIAA-J-2004-DaleyM05 #formal method #modelling- Formal modelling of viral gene compression (MD, IM), pp. 453–469.
- CIAA-2004-DaleyM #complexity #verification
- Viral Gene Compression: Complexity and Verification (MD, IM), pp. 102–112.
- KDD-2002-RichardsonD #mining
- Mining knowledge-sharing sites for viral marketing (MR, PMD), pp. 61–70.
