BibSLEIGH corpus
BibSLEIGH tags
BibSLEIGH bundles
BibSLEIGH people
Open Knowledge
XHTML 1.0 W3C Rec
CSS 2.1 W3C CanRec
email twitter
Travelled to:
1 × Australia
1 × China
1 × France
2 × USA
Collaborated with:
E.F.Churchill M.d.Sá L.McCay-Peet M.Lalmas J.Azimi R.Zhang Y.Zhou D.Lagun C.Hsieh D.Webster J.Mao X.Fern H.Cheng R.v.Zwol E.Manavoglu
Talks about:
advertis (2) predict (2) display (2) content (2) measur (2) effect (2) attent (2) mobil (2) click (2) user (2)

Person: Vidhya Navalpakkam

DBLP DBLP: Navalpakkam:Vidhya

Contributed to:

SIGIR 20142014
CHI 20132013
CHI 20122012
CIKM 20122012
KDD 20122012

Wrote 6 papers:

SIGIR-2014-LagunHWN #metric #mobile #towards
Towards better measurement of attention and satisfaction in mobile search (DL, CHH, DW, VN), pp. 113–122.
CHI-2013-SaNC #animation #mobile
Mobile advertising: evaluating the effects of animation, user and content relevance (MdS, VN, EFC), pp. 2487–2496.
CHI-2012-McCay-PeetLN #on the
On saliency, affect and focused attention (LMP, ML, VN), pp. 541–550.
CHI-2012-NavalpakkamC #experience #predict
Mouse tracking: measuring and predicting users’ experience of web-based content (VN, EFC), pp. 2963–2972.
CIKM-2012-AzimiZZNMF #visual notation
Visual appearance of display ads and its effect on click through rate (JA, RZ, YZ, VN, JM, XF), pp. 495–504.
KDD-2012-ChengZAMZZN #multi #predict
Multimedia features for click prediction of new ads in display advertising (HC, RvZ, JA, EM, RZ, YZ, VN), pp. 777–785.

Bibliography of Software Language Engineering in Generated Hypertext (BibSLEIGH) is created and maintained by Dr. Vadim Zaytsev.
Hosted as a part of SLEBOK on GitHub.